ProWine 2027

International specialized exhibition of winemaking

from 10-th to 12-th of May

Less than 7 months until the exhibition opens — book the best stand in time!

Z Excenter view map | Hong Kong, China

Frequently asked questions about the exhibition

Are you the organizer of this trade show?

Exhibition area

A trade show for industry professionals!

Visitors

Always a target audience!
ProWine 2027
ProWine 2027

Countries

Wide geography of participants!

About the exhibition

ProWine Hong Kong is a specialized exhibition of wine and spirits that has established itself as a key business platform for the beverage industry in Asia. The event takes place at the Hong Kong Convention and Exhibition Centre, one of the most modern exhibition complexes in the world, creating ideal conditions for establishing international business connections. At the heart of the exhibition are the latest achievements in the global wine and spirits markets, with a focus on innovation, sustainability, and changing consumer behavior. Under the motto "Discover the Taste of Tomorrow," the exhibition highlights trends such as premiumization, non-alcoholic and low-alcohol products, health, and technological advancements. Sustainability and alternative production methods play a central role. Special zones like ProSpirits and ProWein Zero showcase over 400 carefully selected products from around the world, reflecting the growing demand for innovative spirits and non-alcoholic alternatives. A key feature of the event is a three-day Business Forum that discusses current industry topics, including the use of artificial intelligence in wine marketing, targeting new consumer groups, and the impact of climate change on viticulture. The program is complemented by exclusive masterclasses conducted by internationally recognized experts, offering practical insights into market trends and sensory developments. Additionally, the ProWein Business Report, developed in collaboration with the Geisenheim University, provides in-depth market data with a special focus on the Asian market. ProWine Hong Kong offers a diverse and international range covering all relevant product segments, including red, white, and rosé wines, sparkling wines, dessert wines, as well as spirits, sake, craft beer, and cider. The exhibition also includes organic wines, vegan options, and regional specialties from countries like China and Japan. In addition to the product range, industry-specific services such as training, professional literature, design solutions, and consulting are offered. Exhibitors represent both established wine-producing regions and new wine-producing countries, catering to trade professionals from retail, gastronomy, hospitality, and import/export. As part of the global ProWein network—with events in Düsseldorf, São Paulo, Mumbai, and Shanghai—ProWine Hong Kong aims to foster regional connections in the international wine and spirits industry. Hong Kong, one of Asia's major trade hubs with an open customs system and a developing import market, provides a particularly dynamic environment for this concept. Combining international quality, regional focus, and integration into HOFEX, ProWine Hong Kong offers an exceptional platform for networking, business development, and discovering innovations that shape the future of the wine and spirits industry. Conveniently connected to public transport and easily accessible from the international airport, the Hong Kong Convention and Exhibition Centre provides the perfect venue for an exhibition that actively helps shape the future of the industry. We invite you to participate in this significant event!
EXPO reminder
How many days before the trade show to remind you?
By clicking the "Remind me about the trade show" button, you agree to the privacy policy and the processing rules of personal data .

Location ProWine 2027

How to get there

Open in navigator

Participants

Leading industry enterprises!

Request for participation in the trade show

ProWine 2027

Estimated space
area

Make a detailed request I want to make a detailed request

Do not worry. Filling out the form and sending a request doesn't oblige to participate in the trade show.

By clicking the "Send a request" button, you agree to the privacy policy and the processing rules of personal data .


Less than 7 months left until the opening
Have time to book the best stand!



Do not worry. Filling out the form and sending a request doesn't oblige to participate in the trade show.

You may be interested in trade shows:

Did not find what you were looking for?
Try searching for trade shows on topics
"Food industry" around the world!
Find your expo on EXPOSALE.net ©
    Trade show subjects
    Location
    Filter Search!
    Superb
    Review score 5

    •      Hotel near the trade show
    • Aviasales     Air ticket to the trade show
    •      Promote trade show to the top on

    Thematic sections

    ProWine 2027

    Food industry
    Alcoholic drinks, Bakery products, Meat products, Milk products, Soft drinks, Mineral waters, Alcohol products, Beer, Tobacco products, Confectionery, ...