KARIBU Fair 2027

International specialized exhibition of tourism

from 27 to 30 of May

Less than 7 months until the exhibition opens — book the best stand in time!

Magereza Grounds view map | Arusha, Tanzania

Frequently asked questions about the exhibition

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Exhibition area

A trade show for industry professionals!

Visitors

Always a target audience!
KARIBU Fair 2027
KARIBU Fair 2027

Countries

Wide geography of participants!

About the exhibition

The KARIBU Exhibition is one of the most significant tourism events in East Africa. It takes place annually on the expansive grounds of Magereza Grounds in Arusha, in the heart of Tanzania. The name of the exhibition, "KARIBU," which means "Welcome" in Swahili, perfectly reflects its essence — cultural exchange, mutual understanding, and the promotion of tourism at both regional and international levels. The exhibition is organized by KILIFAIR Promotion Ltd., an experienced player in the market specializing in the marketing and distribution of tourism products in East Africa. Since its inception, the KARIBU exhibition has become a central platform for the industry due to its unique combination of local authenticity and international appeal. Every year, more than 600 exhibitors from over 45 countries participate in the exhibition, including hotels, lodges, safari operators, airlines, banks, tour operators, tourism boards, and providers of sustainable and cultural tourism concepts. Offerings range from high-end accommodations and digital booking solutions to handcrafted goods and regional cuisine. Innovative technologies that enhance the tourist experience also play a significant role in the exhibition. However, the KARIBU exhibition is not just a business event. It serves as a hub for knowledge exchange, professional development, and inspiration. Expert seminars, workshops, panel discussions, and networking events foster dialogue and support the creation of long-term partnerships. Key themes include sustainable tourism, support for women in the industry, youth talent development, and the preservation of cultural and environmental resources. Cultural performances — from music and dance to art shows — enrich the exhibition and make it appealing to the local audience. The exhibition attracts a wide range of professionals: international buyers, tour operators, hospitality workers, investors, media representatives, and key figures in the tourism sector, all of whom are seeking new products, partnerships, and ideas. Thus, the KARIBU exhibition functions not only as a professional forum for East Africa but also as an international platform with influence across the region. Arusha, the host city, is known as the "Gateway to the Safari World" and plays a key role in the East African tourism industry. The convenient location of Magereza Grounds — close to Arusha Airport and well-connected to the regional road network — makes the venue particularly accessible. Set against one of the most picturesque landscapes in Africa, the exhibition combines professional significance with unforgettable experiences in the cradle of African tourism. We invite you to participate in the KARIBU exhibition!

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My trip to the exhibition

KARIBU Fair 2027

Exhibition venue

How do I get to the trade show?

To the host city

Arusha
Passengers Adults 1 Children 0 Infants 0
Cabin class
Flight preferences
Stops
Departure time 00:00 24:00
Arrival time 00:00 24:00

To the exhibition venue

Magereza Grounds JJP7+76P, Olasiti, Tanzania , Arusha, Tanzania
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Expected weather during the exhibition

Day: +22…+24 °C
Night: +14…+16 °C
Precipitation: about 80 mm per month
Precipitation is possible — an  umbrella may come in handy!
Wind: about 2 m/s

Data based on historical climate indicators

Participants

Leading industry enterprises!

Request for participation in the trade show

KARIBU Fair 2027

Estimated space
area

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Less than 7 months left until the opening
Have time to book the best stand!



Do not worry. Filling out the form and sending a request doesn't oblige to participate in the trade show.

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    KARIBU Fair 2027

    Tourism and leisure
    Beach holiday, Travel agencies, Business tourism, Car tours, Car rental, Recreation areas, Hotels, Medical recreation, Health centers, Holiday houses, ...