ITB China 2027

International specialized exhibition of tourism

from 25-th to 27-th of May

Less than 7 months until the exhibition opens — book the best stand in time!

SWEECC view map | Shanghai, China

Frequently asked questions about the exhibition

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Exhibition area

A trade show for industry professionals!

Visitors

20886
Targeted visitors!
ITB China 2027
ITB China 2027

Countries

Wide geography of participants!

About the exhibition

We invite you to participate in the international travel exhibition Travel Trade Show (ITB China), which focuses on the Chinese tourism market. This event offers a unique opportunity to showcase your brands in the field of travel services and tourism.

As part of the exhibition, there will also be a thematic conference featuring industry experts. This is an excellent platform for sharing experiences, discussing current trends, and establishing business connections.

Don’t miss the chance to be a part of this significant event in the tourism sector. Join the exhibition and open new horizons for your business!
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Location ITB China 2027

How to get there

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Expected weather during the exhibition

Day: +24…+26 °C
Night: +16…+18 °C
Precipitation: about 84 mm per month
Usually plenty of precipitation — we recommend taking an  umbrella!
Wind: about 4 m/s

Approximate data based on historical climate indicators

Participants

796
Companies participating in the trade show!

Request for participation in the trade show

ITB China 2027

Estimated space
area

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Do not worry. Filling out the form and sending a request doesn't oblige to participate in the trade show.

By clicking the "Send a request" button, you agree to the privacy policy and the processing rules of personal data .


Less than 7 months left until the opening
Have time to book the best stand!



Do not worry. Filling out the form and sending a request doesn't oblige to participate in the trade show.

Exhibition statistics

Participants statistics

Profile and geography of exhibition participants

Total exhibitors 796

Total number of exhibiting companies according to the organizer

Local exhibitors 173 21.7%
International exhibitors 623 78.3%

Visitors statistics

Audience and visitor profile of the exhibition

Total visitors 20 886

Total number of exhibition visitors according to the organizer

Local visitors 16 498 79%
International visitors 4 388 21%

Why participate?

  • 20 886 targeted visitors
  • Data pending participating countries
  • 796 exhibitors
  • 16 000 m² of exhibition space

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    Thematic sections

    ITB China 2027

    Tourism and leisure
    Beach holiday, Travel agencies, Business tourism, Car tours, Car rental, Recreation areas, Hotels, Medical recreation, Health centers, Holiday houses, ...